Typography
Typographic research was done and this was the final choice. The source was "fonts by woman" from adobe fonts. Being aware that design choices can involve ideologies and strong messages is very important when choosing the message of it. In a project that is based on street harassment, the it was important for it to be done by a woman or minority to be hand in hand with the general concept itself.
When choosing the color palettes it was also important to analyze the social context and cultural symbolisms that the colors can have. The feminist movement in Argentina is represented by the color purple and in some cases related to green. I decided to include these colors in the design but complement them with other ones to make the design also reach a wider audience and not be related to any movement. The idea is to create awareness about a very important problem and for everyone to be informed.
These infographics are designed to talk about a very serious topic but in an approachable way. To add identification and make people reflect on the fact that this is a problem that involves persons and not just fun colors I decided to add women protesting for their rights in the streets of Argentina.
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Email: lucreheinrich@gmail.com
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